Design / Logo
Brand development and management
Michi
Services
Client
Michelle Matos is an entrepreneur, motivator and writer who has dedicated herself over the years to promote and help women with their self-love and spirituality. At the same time, she aims to empower each woman and let them know they all have equal opportunities.
Problem
The launch of her new book “Cicatrices”, leads Michelle to the need of implementing a new brand identity and that is when Neurona begins to work and achieve it.
Solution
As part of the project, we took into consideration Michelle and the elements that made it possible to express her essence. We used symbols that will identify her life experiences, in addition to using colors, fonts and promotional materials that will help Michelle to convey her message in a cohesive way.
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